Fashion house PAUL SMITH unveiled their Fall Winter 2021 campaign featuring singer Gia Ford, model Shade Akinbobola, actor Omari Douglas, cyclist Duke Agyapong, and artist Tristan Pigott. In charge of photography was Jack Davison, with art direction from Matthew Mumford, styling by Julian Ganio, and set design by Alice Kirkpatrick. Beauty is work of hair stylist Mari Ohashi, and makeup artist Niamh Quinn. Video direction by film maker Joe Mercer-Holland. Casting direction by Ben Grimes, with production from Holmes Production. The campaign celebrates positivity and togetherness. For the FW21 season Paul Smith rediscovers and reimagines the brand’s classics in a modern way.
Togetherness means being magnetised to someone or something. Choosing to spend your time on someone, and them choosing to spend their time on you. It’s the fabric of human nature. – Gia Ford, Singer
I love music, music is really important in my life, it energises me, it inspires me. I like to feed my curiosity by trying to find music that I don’t necessarily know or I’m not familiar with. – Omari Douglas, Actor