Shapewear Brand SKIMS has unveiled its Holiday Shop, igniting the festive spirit with an endearing campaign starring NFL superstar and Kansas City Chiefs quarterback Patrick Mahomes, his wife Brittany, and their two children. The Mahomes clan introduces the holiday season clad in the latest from SKIMS’ Holiday Shop collections, which include Cozy, Unisex Fleece, and Logo Plush Pointelle.
Brittany and Patrick, sweethearts since high school and wedded in 2022, are parents to two-year-old Sterling and eleven-month-old “Bronze.” The campaign is a vibrant celebration of familial bonds and yuletide cheer, showcasing the family of four in SKIMS attire amid a festive setup of giant red teddy bears and voluminous gifts.
Brittany Mahomes expressed her delight with the shoot, “We loved shooting for SKIMS as a family and had the best time on set. The matching sets and prints are so adorable and cozy. SKIMS will be a staple for our entire family for the holidays and beyond.“
Patrick Mahomes added, “This is our first campaign as a family, and shooting for SKIMS all together was an awesome moment. I’m all about comfort and these sets will be my go-to at home all season.“
Captured and directed by the eminent photographer Theo Wenner, the holiday campaign with the Mahomes family is set to charm its audience across various digital and social channels starting today. The SKIMS Holiday Shop on skims.com presents over 15 collections, ensuring a SKIMS present for everyone on your list.
After a successful holiday narrative with Snoop Dogg and his family in 2022, SKIMS remains steadfast in highlighting the beauty of family connections, emphasizing its commitment to offering products for all family members. With SKIMS, this holiday season is about inclusive celebration for every family member.