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Prada Eternal Gold Expands with Sustainable Designs

New additions fuse heritage design with eco-friendly gold

August 14, 2024
in Jewelry, Prada
24
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Courtesy of Prada-Prada Expands Eternal Gold Collection with New Sustainable Designs

Prada‘s Eternal Gold collection continues to evolve, with these latest additions showcasing the brand’s dedication to sustainable luxury and innovative design. Crafted entirely from 100% certified recycled gold, these new pieces expand upon the collection’s reimagining of the classic chain, offering fresh interpretations in various volumes, weights, and combinations. This expansion solidifies Prada’s dedication to marrying the ancient art of metallurgy with the cutting-edge craft of modern goldsmithing, all while upholding the brand’s timeless aesthetic.

Courtesy of Prada
Courtesy of Prada

The new necklaces in the collection bring a refined boldness to the classic chain, exploring different link designs that speak to both heritage and modernity. These pieces are symbols of strength and elegance, making them a standout addition to the Eternal Gold collection. The intricate craftsmanship reflects Prada’s attention to detail, ensuring each necklace is a statement of both style and substance.

Courtesy of Prada

Adding to the collection are new earrings that balance boldness with refinement. The elongated chain design of these earrings exudes elegance while maintaining a contemporary edge, perfectly suited for those who appreciate both tradition and innovation in their accessories. These versatile pieces can effortlessly transition from day to night, making them an essential addition to any wardrobe.

Courtesy of Prada

The new rings and bracelets further enhance the Eternal Gold collection, with chunky yet sleek designs. What distinguishes these additions is their unwavering commitment to sustainability. Prada’s use of 100% certified recycled gold in these new designs is not only a statement about the future of luxury but also a reflection of the brand’s values.

The latest additions to Prada’s Eternal Gold collection further solidify the brand’s position at the forefront of sustainable luxury. With these new pieces, Prada continues to set the standard for what modern luxury can and should be, offering jewelry that is as meaningful as it is exquisite.

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Tags: ad campaignsjewelryprada
Anastasija Pavic

Anastasija Pavic

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Comments 24

  1. JaneInteriorDesignNY says:
    2 years ago

    wow! the triangle design! This is stunning never thought of Prada as a jewellery brand!

    • Maria Morris says:
      2 years ago

      can’t read if this is ironic haha!

      • JadeQUEENS says:
        2 years ago

        just reality haha . Prada is venturing into too many things to be honest from jewelry to table wear when in reality their only solid product are shoes and bags. the only I invest in…

  2. AntoninaDC says:
    2 years ago

    Shower me in prada gold 🔼❤️

  3. honeyd says:
    2 years ago

    I think this is their best jewelry collection so far and for the first time I can take products seriously when it comes to jewelry design because like a lot of this fashion brands you just try to make this jewelry to make more money I am all in for Prada jewelry. what are the prices ?

    • GeriNewYork says:
      2 years ago

      goes up to a few thousands, some pieces are worth the price. But for Prada jewelry it is really hard to tell if it can maintain the value, this is not their primary product and very often on resale prada loses a bit of value….

      • Maria Morris says:
        2 years ago

        It really depends on the piece and the size, I have a ring from Prada i Paid around 600 euro on Farfetch and also have a bangle like bracelet from Prada Jewellery that was i think aroung 600… I think the Prada Eternal Gold is their most expensive jewellery collection so a big necklace can be around 3000 USD or euros …. I may be wrong on this.

        • JennaArchitectBoston says:
          2 years ago

          ok the design is super cute and nice, but i am not sure its worth 3000. Gonna try and look to find one from a reseller…. wouldn’t mind a cute Prada Gold jewellery necklace but cmon.

          • Giulia Smith Venice Beach says:
            2 years ago

            I try to find some prada eternal gold pieces and some prada jewellery pieces on various sites, the price really dosn’t fall… in my experience it was quite the opposite. Is it blown up, I guess it is….

        • adeleyoung says:
          2 years ago

          i have a piece from Prada jewelry it fell apart it lost its colour its rubbish ☠️

      • justine says:
        2 years ago

        its very expensive for a fashion jewelry piece even tho its by prada

  4. CaptainDaniels says:
    2 years ago

    Prada eternal gold is bringing it finally 😍😍😍💛💛💛

    • George4 says:
      2 years ago

      bringing what? high prices?

      • Giulia Smith Venice Beach says:
        2 years ago

        thousands of dollars, smaller pieces hundreds of dollars for Prada jewellery

        • JadeQUEENS says:
          2 years ago

          if this really is gold that is even an ok price. high end fashion brand always charge ridiculous prices for their jewelry. is paying 400 for a Prada ring with it? I would say most definitely not 🙏

  5. Pat Jones says:
    2 years ago

    I had no idea Prada Jewelry exists!!! Do they sell it in stores ?

    • JennaArchitectBoston says:
      2 years ago

      i believe they do. not in every store tho

      • Willy Miami says:
        2 years ago

        Prada Eternal Gold is available i think only in their biggest stores… and online

      • Eartha NY Forever says:
        2 years ago

        prata eternal gold is not available in smaller stores like at airpots etc.

  6. Willy Miami says:
    2 years ago

    The fact they are trying to make this PRADA ETERNAL GOLD such a recycling revolution… a lot of gold pieces are recycled gold. The gold is the most recycled material… it circulates and old pieces are often melted and just used to create new jewellery design pieces… or smply gold bars. Prada jewellery is no exception to this.

    • selenaLA says:
      2 years ago

      but then it is recycling…. I am not sure what your problem is Prada hater 🤣🤣🤣

    • Lana George Hopkins says:
      2 years ago

      it is still recycled gold. I don’t see a problem of Prada pointing this out for their Prada Eternal Gold collection. It is recycled and unlike other recycling stories, gold is indeed 100 perecent recycled

      • Marianne says:
        2 years ago

        well said! I love this design and I would rather see Prada develop jewelry than a collection of plates and forks….which they do 😂😂😂

  7. kayla says:
    2 years ago

    prada jewelry is just what it is a jewellery line by a fashion brand

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