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AMIRI Marks the 2026 World Cup With Tournament Collection

The collection marks the tournament return to Los Angeles through sportswear and streetwear.

June 17, 2026
in Ad Campaigns, Amiri, Capsule Collections, Menswear, Sportswear
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AMIRI Tournament Collection
Courtesy of AMIRI

AMIRI introduces a limited-edition Tournament Collection that takes inspiration from the 2026 World Cup and the competition’s return to Los Angeles. The ten-piece release draws from on-field soccer kits and brings their familiar visual codes into the label’s approach to modern sportswear and streetwear. Color, graphics, knit techniques and athletic silhouettes give the collection a clear connection to the game.

SPORTSWEAR

The range includes T-shirts, a knit polo, jerseys, shorts, a coordinated track set and a cap. AMIRI completes the selection with a soccer ball, creating a direct reference to the sport behind the project. The ten pieces form a focused collection that adapts classic soccer attire through the label’s established design language.

Courtesy of AMIRI

The color holds a recognizable place within the AMIRI identity and provides a consistent visual thread throughout the collection. Selected pieces feature a sky-blue ombré that recalls the California coastline and connects the range to Los Angeles. Graphic black creates sharp contrast and gives the lighter tones greater definition.

AMIRI introduces the MA Monogram Quad through subtle jacquard treatments. Crochet techniques add texture to the athletic forms and bring a distinct AMIRI element into the soccer-led designs.

AMIRI Tournament Collection
Courtesy of AMIRI

The jerseys carry the AMIRI logotype and the number 94. The number holds two specific meanings within the project. It refers to Mike Amiri’s graduating year and recalls 1994, the previous occasion when the World Cup took place in Los Angeles. Within the jersey design, 94 also follows the familiar system of player numbers. This detail places Mike Amiri’s personal history inside the visual language of a soccer uniform.

The jerseys and shorts provide the most direct references to on-field uniforms. The track set continues the athletic direction through a coordinated combination. The knit polo, T-shirts and cap introduce the same colors, graphics and techniques through additional wardrobe pieces. The soccer ball closes the collection with its clearest link to the game.

Courtesy of AMIRI

The limited-edition Tournament Collection recognizes the 2026 World Cup through soccer clothing, personal history and references to Los Angeles. AMIRI brings classic kit elements into its own design vocabulary and presents the game through a compact selection of garments and accessories.

View Gallery 25 images
Tags: ad campaignsamiricollectionsFifa World Cup 2026menswearsportswear
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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