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Anthony Edwards Goes Anime for the New adidas CLOT Superstar

The campaign places Anthony Edwards inside an anime world created for the new Superstar colorway.

July 20, 2026
in adidas, Sneakers
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Anthony Edwards adidas CLOT Superstar
© adidas

adidas Originals and Edison Chen continue their partnership with a new colorway of the CLOT Superstar by Edison Chen. NBA star and adidas athlete Anthony Edwards leads the campaign, bringing professional basketball into the collaboration’s ongoing exchange between sport, culture and visual storytelling.

SNEAKERS

The latest edition develops the Superstar through Chen’s distinct design direction. White, Brown and Unity Orange define the palette, giving each section of the shoe a clear role. White establishes the main foundation. Brown adds depth across key areas, and Unity Orange introduces a warmer accent.

© adidas

Premium pebbled leather covers the sneaker and gives the upper a textured finish. Perforated quarter panels and heel tabs break up the surface and add another level of detail. Serrated edges appear along the eye stay and the Three Stripes, returning to features that shaped earlier versions of the CLOT Superstar. Gold lace tips complete the design and bring a small metallic element to the color arrangement.

Anthony Edwards adidas CLOT Superstar
© adidas
Anthony Edwards adidas CLOT Superstar
© adidas

The launch follows the recently introduced CLOT Mundial Collection and opens another chapter in Chen’s anime universe. This continuing project places sport, culture and narrative inside the same illustrated setting. Longtime CLOT collaborator Annie Choi returns to develop the campaign and brings Anthony Edwards into the visual series through her artwork. Choi presents him within a fictional space shaped by anime and modern culture, allowing the Superstar to take on a role within the story instead of serving as a separate product image.

© adidas

adidas Originals and Edison Chen connect streetwear, luxury design, sport, and anime through the CLOT Superstar. Anthony Edwards anchors the campaign, while Annie Choi translates his athletic presence into an illustrated world shaped by culture, identity, and storytelling. adidas Originals and CLOT will launch the CLOT Superstar by Edison Chen on July 25 for $200 USD through the CONFIRMED app, adidas website and selected retailers worldwide.

Tags: adidasCLOTsneaker releasessneakers
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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