Labubus have grown from quirky storybook figures into one of the most sought-after collectibles in the designer toy scene. With their mischievous grins, sharp teeth, and unexpected charm, they’ve captured the imagination of fans worldwide.
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Whether you’re new to collecting or already chasing rare editions, here’s a breakdown of how Labubus became a global trend, what they cost, and where to buy or resell them.
What Are Labubus?
Labubus are collectible plush toys recognized by their impish mouths and sharp teeth. Artist Kasing Lung created the original characters for storybooks, then expanded them into figures that fans could hold, display, and trade. The design balances softness with a little menace, which gives each piece a memorable personality on a shelf or in a photo.
How Did Labubus Become a Trend?
A partnership with Chinese toy company Pop Mart pushed Labubus into the mainstream of designer collectibles. Pop Mart’s launch strategy favors frequent drops, themed series, and broad retail reach, which keeps momentum high. Blind boxes drive much of the excitement: buyers pick a sealed box from a series without knowing which version sits inside. The format mirrors trading cards, open the box, discover your pull, and decide whether to keep, trade, or chase another.
How Much Do Labubus Cost?
Pricing depends on format and scarcity. Standard blind boxes typically run $27.99, which makes entry easy for first-time buyers and keeps sets within reach for dedicated collectors. Special editions and collaboration pieces sit higher. For example, a Coca Cola Vinyl Face Labubu blind box costs $46.99. Limited runs, event exclusives, and artist-signed items can command premiums on the secondary market, where some pieces reach $300 when demand spikes. An eBay listing for the limited edition Vans Old Skool Vinyl ended with 96 bids and sold for $10,585, making it one of the most expensive Labubus to ever sell on the secondary market.
Where to Buy Labubus
Start with Pop Mart Labubu. It offers series drops, restocks, and collaboration capsules, and it’s the most straightforward way to secure current releases at retail. If a figure sells out, check GOAT.com for authenticated listings from individual sellers. Availability shifts quickly around new releases, so act fast when a specific character or colorway matters to you.
Where to Resell Labubus
Use the Alias app to list and sell Labubus you no longer want to keep. The app streamlines pricing, photos, and fulfillment so you can move standard pulls and rarities with less friction. Limited editions often draw the strongest bids; some reach the $300 range when supply stays tight and a series gains momentum.
Why Blind Boxes Matter
Blind boxes power the chase. You buy first, reveal later, then decide your next move. That loop fuels trading communities and keeps demand lively between major drops. It also rewards persistence: complete sets carry bragging rights, and rare variants can offset the cost of a full run. If you prefer certainty, Pop Mart and resale platforms both list open-box or identified figures, but many fans stick with sealed pulls for the thrill.
Final Tips for New Collectors
Define your focus early, specific series, color stories, or collaboration lines, and set a budget per drop. Track release calendars from Pop Mart so you don’t miss the figures you care about. When a piece slips away, browse GOAT for verified options, and use the Alias app to trade up by selling duplicates or styles outside your lane. With a clear plan, Labubus collecting stays fun, curated, and sustainable.
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