Ann Demeulemeester closes the 2026 festival season with a series of artist appearances that connect the house to live music through custom stage looks and runway pieces. JENNIE, Sombr, Ethel Cain, Stray Kids and Maria Zardoya all wore Ann Demeulemeester during performances in the United States and Europe, extending the label’s presence from Lollapalooza and Governors Ball to Primavera Sound and Way Out West.
FASHION
JENNIE led the season with two custom looks for her headlining set at Lollapalooza in Chicago. Stylist Sam Woolf worked with the house on performance outfits designed to change throughout the show. The first centered on a cropped military marsina in treated ivory canvas, layered over a semi-sheer bias-cut top, black leather lace-up trousers, a leather bra and high-waisted shorts. JENNIE could remove each layer during the performance, gradually shifting the silhouette from structured outerwear toward the leather pieces underneath. A feather headpiece and lace-up heeled boots completed the look.
Her second look replaced the military jacket with an ivory feather vest and added an asymmetric apron that extended into a long transparent train. The same leather bra and high-waisted shorts remained underneath, allowing JENNIE to alter the outfit again as the set progressed. Brown or black buckled biker boots finished the second version.
The house continued its festival presence with Sombr at Way Out West 2026 in Sweden and Ethel Cain at Primavera Sound 2026 in Barcelona. Ann Demeulemeester confirmed Cain among the artists wearing the label at Primavera Sound, alongside Cara Delevingne and Rachel Goswell of Slowdive.
Stray Kids wore Ann Demeulemeester while headlining Day 2 of Governors Ball 2026 in New York. Their appearance brought Ann Demeulemeester into one of the festival’s main headline slots and added another major K-pop moment to the house’s 2026 festival season
Maria Zardoya extended that relationship through her Not For Radio project during its 2026 US tour. Her connection with Ann Demeulemeester also appeared in the visual material around the project: the “Kitten” music video featured Zardoya in two looks from the house, including one from Spring Summer 2026 and another from Fall Winter 2025, styled by Jose Carayol. She later wore Ann Demeulemeester for a Not For Radio performance at Olivia Rodrigo’s Daisy Chain Fields festival.
These appearances place Ann Demeulemeester throughout the 2026 live-music calendar, from transformable stage dressing to existing runway pieces, the season shows how the house adapts its visual language to artists with very different performance identities.
