Korean eyewear brand Gentle Monster has collaborated with American artist Daniel Arsham on a two special limited pieces. Complementing already existing Gentle Monster designs with Arsham’s artistic expertise, the collection features two new frames as well as a unique packaging functioning as purse.
Daniel Arsham takes over the Corner Shop of London‘s iconic Selfridges department store until January. Entitled The House by Daniel Arsham, the project is a part of artist’s Future Fantasy creative campaign. Arsham and Selfridges have invited friends and collaborators to partner on a series of special limited pieces and capsules, including Ambush, A Cold Wall, Byredo, New Era, READYMADE, Mont Blanc, Gentle Monster, Bamford and SMEG.
Arsham and Selfridges have invited friends and collaborators to partner on a series of special limited pieces and capsules, including Ambush, A Cold Wall, Byredo, New Era, READYMADE, Mont Blanc, Gentle Monster, Bamford and SMEG.
As this decade comes end, it’s so exciting to be looking to the future with Daniel Arsham. At Selfridges, we are constantly thinking about the future of retail, what it looks and feels like; and what it means to our customers. Through working with Daniel on this project – which combines art, design and fashion; covers the broadest possible price range, and presents products in an environment unlike any other – we are setting a new retail standard for the 2020s and beyond. – says Selfridges Executive Buying & Merchandising Director, Sebastian Manes
Arsham’s artistic approach is founded in the concept of a fictional archaeology, and his vision of what familiar icons of today might look like if rediscovered in a distant future.
