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Gentle Monster Collaborates with Music Icon Diplo

The campaign sees the artist embark on an adventure into space to save the Earth.

© Gentle Monster

Gentle Monster debuts its new eyewear collaboration with Grammy-winning artist, producer and DJ, Diplo. The collaboration also includes a 3D digital campaign Space Cowboy, inspired by musician’s signature cowboy look.

Discover more after the jump:

© Gentle Monster

The campaign sees the artist embark on an adventure into space wearing Gentle Monster sunglasses to save the Earth and humanity from an unidentified light source that is causing disorder on Earth.

© Gentle Monster

I was stoked to collaborate with Gentle Monster and work creatively in a different way. I’m grateful they were down to push the envelope with me, and I love what we created. Hope you wear them everywhere.
– says Diplo

© Gentle Monster

The collaboration bridges the gap between classic and modern, highlighted within the design of the frames. It features two aviator-style frames: the LONE WOLF and THE CUB, made with lightweight premium titanium decorated with soft groove details, in four eye-catching colour iterations, such as orange, green, blue-green and red gradients, hand-picked by the artist.

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© Gentle Monster

The line drops on September 2nd at Gentle Monster flagships stores and online at www.gentlemonster.com.

© Gentle Monster

Discover the styles in a gallery below:

RELATED: Read our exclusive interview with Gentle Monster brand director Gary Bott.

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