in ,

Alber Elbaz’s AZ Factory Is Here!

The launch of AZ Factory during the Paris Haute Couture Week marks the comeback of star designer.

© AZ Factory

Alber Elbaz is back! After his departure from Lanvin back in 2015, the fashion world has missed the star designer. This Tuesday, at Paris Haute Couture Week, Mr. Elbaz made a comeback with the launch of his new label, AZ Factory with a 25-minute film, Show Fashion.

SHOP AZ FACTORY
icon

© AZ Factory

We are on a journey to design beautiful, purposeful, solutions-driven fashion that works for everyone. We are life, not just lifestyle, a place to experiment and try new things, our way. 
– Alber Elbaz

 
© AZ Factory

Last year, the Swiss luxury group Richemont has announced that it had partnered with Mr. Elbaz as a majority owner of the brand with a €25 million investment. And our wait is finally over now that AZ Factory, has officially launched exclusively at Farfetch, Net-a-Porter and the brand’s official website.

© AZ Factory
 

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by AZ Factory (@azfactory)

The collection is presented in 3 chapters, including “MyBody” that consists of dresses that enhance natural curves, “SwitchWear”, which offers modular dressing from basics to a duchesse skirt plus pajamas, as well as the high fashion activewear “SuperTech-SuperChic”.

© AZ Factory

SHOP AZ FACTORY
icon

© AZ Factory

The line includes workwear staples such as knitted short-sleeve tops, leggings, bodycon dresses, sneakers, and jewelry; prices range from roughly $250 for tops, to $1000 for the dresses.  AZ Factory is very much size-inclusive, with the sizes span from XXS to XXXXL.

© AZ Factory

Leave a Reply

Your email address will not be published. Required fields are marked *

GUNTHER

GUNTHER Fall Winter 2021.22 Collection

Alexis Mabille Couture Spring Summer 2021 Collection