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Hollywood Breakfast Club: AMIRI Pre-Spring 2026 Collection

The campaign brings together contrasting personas and layered looks inside a historic Los Angeles campus

November 14, 2025
in Ad Campaigns, Amiri, Menswear, Videos, Womenswear
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Amiri
Courtesy of ©AMIRI, Photography by Hart Leshkina

AMIRI introduces the Pre-Spring 2026 collection, “Hollywood Breakfast Club,” a project shaped by the cultural memory of John Hughes’ 1985 film. Mike Amiri uses the story as a reference point for a narrative built around youth, individuality and the shifting identities that define coming-of-age style.

The campaign takes place inside John Marshall High School in Los Feliz, a Los Angeles landmark tied to films such as Grease and Space Jam. Hart Leshkina photographs a cast of characters whose distinct personalities form a shared portrait of contemporary youth. The rebel, the athlete, the artist and the romantic appear together in scenes that echo the atmosphere of a long Saturday detention, each figure expressing a personal approach to AMIRI’s codes.

AMIRI
Courtesy of ©AMIRI, Photography by Hart Leshkina
AMIRI
Courtesy of ©AMIRI, Photography by Hart Leshkina

Every look in the Pre-Spring lineup reflects a tension between contrast and cohesion. Mike Amiri builds outfits that shift between references while preserving a clear sense of individuality. Layers form the foundation of this approach, with pieces styled in combinations that suggest self-discovery and changing identities. Pre-worn leather bombers, faux-fur outerwear and vintage-inspired textures signal AMIRI’s long-standing connection to California’s laid-back energy.

Sportswear and collegiate references guide the collection. Patinated leathers appear in bombers, biker jackets and hoodies. Mini-skirts pair with penny loafers, ties sit under embroidered letterman jackets, and embellishment adds dimension to familiar forms. Distressed AMIRI denim, cut with relaxed silhouettes, carries varsity patches and pieced details. Sports-inspired knitwear and reinterpretations of preppy staples expand the mix.

Spring 2026
Courtesy of ©AMIRI, Photography by Hart Leshkina
Spring 2026
Courtesy of ©AMIRI, Photography by Hart Leshkina

Patched and recycled sportswear pieces add another layer of contrast. Their construction suggests a collage of eras and influences, reflecting the different personas within the story. The wardrobe includes AMIRI icons such as the Pacific, Court and Low Top sneakers, along with the Micro MA Bag. The AMIRI logo appears like a team emblem or fan symbol, capturing the language of school identity, band graphics and subcultural communities. The MA Monogram marks pieces with a crest-like effect.

The project credits also include styling by Michael Vasquez, set design by James Rene, hair styling by Nikki Providence, makeup by Homa Safar, and production by Brandon Zagha.

AMIRI View Gallery 16 images
Tags: ad campaignsmenswearpre-spring 2026VideosWomenswear
Ana Markovic

Ana Markovic

Deputy Editor at DSCENE Publishing

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