Diesel Be Stupid Fall Winter 2010

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Ad Campaign: Diesel
Season: Fall Winter 2010
Model: James Stone, Mikus Lasmanis, Amy Greenhough + Unknown
Website: www.diesel.com
Diesel keeps their very much noted Be Stupid tag lines for another seasons:

Stupid is about listening to your heart. – Renzo Rosso owner and founder of Diesel.

Continue for more after the jump:


  1. Gaby H. says:

    OMG!!! That's sooo crazy & I love it!

  2. I hate it, this campaign is ridiculous, imature, poor.

  3. This is ridiculous, boring, imature, worst diesel campaign ever.