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VANITY FAIR ITALIA Dedicates New Issue Entirely to MILAN

#IamMilano: Vanity Fair Italia sends a message of unity and strength


Discover Vanity Fair Italia‘s #IOSONOMILANO new issue entirely dedicated to Milan, it features contribution form 64 most prominent figures from the world of fashion, design, business and more starring with mayor Giuseppe Sala. Vanity Fair Italia sends a message of unity and strength from a region that was first and heavily hit by the COVID-19 virus. The issue will be on newsstands from March 11th, and available free of charge to readers in the city and the entire Lombardy region.

I chose Milan. Not only as a place to live, but as a way of life. For its energy, its capacity to start again each morning, knowing that the work itself will suggest possible solutions. And its spirit, which has always known how to act when faced with the difficult times and tragedies History has placed in its path.
As it did during the reconstruction after the Second World War, when the city’s vitality and its talent, both intellectual and practical, succeeded in responding to the needs of a changing country. And it will do the same on this occasion; Milan will read the signs of the times and ‘make them Milanese’, perhaps understanding that, sometimes, making the decision to slow down is an indication of strength. – GIORGIO ARMANI, fashion designer


We all need to take responsibility, at every level. Every one of us must do their part, go the extra mile. It’s about small actions, nothing more – Fedele Usai, CEO of Condé Nast Italia

At a difficult time for Milan, its region and the whole of Italy, we wanted to bring together the faces – famous and otherwise – of a city grappling with an emergency. It’s a choral appeal for unity, reason and a sense of duty. Values that we believe are essential in tackling the global challenge of this virus – Simone Marchetti, editor-in-chief of Vanity Fair.

We must never stop learning. We don’t know when and how this crisis will be resolved, and at what price. But if we want these difficult days to be more than just a cost exacted by adverse fortune, Milan must seek lessons from them which can enrich us and leave us better prepared to face the future – Giuseppe Sala, Mayor of Milan.

Unexpected instances of mistrust arise, even among really close friends: who knows what they were up to last night, where they were; maybe they’ve caught it. I mean Corona, obviously. – DIEGO ABATANTUONO, actor and screenwriter

My Milan, city of my blood, Milan my mother, my lover, my friend, Milan in peace, Milan alive and beautiful: you’re going through a time of darkness and uncertainty, of fragility. But if wars and crises haven’t stopped you, neither will fear and irrationality. Milan, you who grow every day thinking of the next, you’re the image of an Italy that pushes towards the future. You’ll emerge from this period whole and improved, with your ancient strength of sensibility and care, and with the vehemence of one who recovers life in all its fullness. – BIAGIO ANTONACCI, singer-songwriter

I was born in Lodi… then I lived in Milan and Los Angeles. Every bit of my heart is scattered around the world. At this time of fear and uncertainty, love becomes even stronger and deeper. The truly important things in life shine through, more brightly than ever. – BIANCA BALTI, top model

Let’s be clear: Milan will never be Rome, where I was born. Here there are no mopeds that zoom over the Pontina road and in half an hour you’re by the sea. Milan’s beauty is different. It’s linked inextricably to the present, to the people who live here, to an industriousness that’s both normal and astonishing. Milan with its tower blocks thinks vertically, challenges the sky but is nevertheless capable of surprising you with the dizziness of unexpected cloisters.
Because – and this is its great paradox – the city of business and marketing is actually very good at concealing its beauty. I’ve found it unexpectedly in so many places, and I experience it every day in my office. The Triennale, designed by Giovanni Muzio almost ninety years ago, is a magnificent place, a bridge that joins Parco Sempione to the rest of the city and from there to the world. It’s the most experimental, open and informal of institutions, and as such it’s profoundly Milanese. – LORENZA BARONCELLI, artistic director, Triennale di Milano

Nobody is sufficient unto themselves, we need to find a shared direction. – OTTO BITJOKA, chairman of the Union of African Communities in Italy

The magazine, whose cover will display the faces of the 64 Milanese citizens by birth or adoption, gives a rational and comprehensive narrative of the situation we are currently experiencing and sends a message of solidarity from Milan to other cities in Italy and around the world which are now facing the Covid-19 emergency. Edited by Simone Marchetti, the weekly publication has chosen to enlist individuals who represent the strength and resilience of our country and the city of Milan; many of them are influential figures, but there are also people who stand out for their passion and dedication. First and foremost is the mayor of Milan, Beppe Sala, who also writes this week’s editorial. Two leading names on the Italian music scene, Ornella Vanoni and Mahmood, bear witness to Milan as seen by two different generations. Artist Francesco Vezzoli donates a specially created work. Giorgio Armani writes an open letter, Domenico Dolce and Stefano Gabbana (who have made a donation to Humanitas for research into the Coronavirus) speak about the strategies put in place to handle the situation, while Miuccia Prada has her own message to add to the chorus of all the other Italian designers, from the emerging to the most famous.



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