Luxury house BURBERRY and Amsterdam based brand Pop Trading Company team up for a Capsule Collection, that celebrates both brands’ passions for freedom of movement and creative exploration. A dynamic and youthful collection, inspired by global skate communities, features a new blurred Burberry Check in an exclusive colourway on technical parkas, zipped jackets, silk shirts and cotton cargo trousers alongside a crossbody bag, tote and bucket hat. Fashion photographer Ari Marcopoulos captured the campaign starring skaters An Vo, Calvin Ligono, Chima Chibueze, Jeff van der Veken, Noah Bunink, Rob Maatman, Rohan Manderson, amd Willem van Dijk. Beauty is work of hair stylist Sophie Anderson, and makeup artist Jimmy Owen Jones.
“Classic car coats are highlighted with reflective Check in an all-over pattern or panelled onto a nylon version. The hallmark Icon stripe is dialled up to an oversized scale and jacquard-woven onto a grey melange cardigan or knitted across a deep mulberry hoodie.Remixed branding playfully tags Burberry motifs with trademark Pop Trading Company lettering, animating oversized T-shirts, hoodies, a baseball cap and a blanket. A new twist on the coordinates print is embroidered on clothing and a jacquard-woven scarf, listing the geographical location of Burberry’s Horseferry House headquarters with the Amsterdam brand’s flagship store. In footwear, leather loafers are detailed with a metal logo plate.” – from Burberry
The collection will be available in Burberry selected stores globally, Poptradingcompany.com and Burberry.com from 15 June.