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Mermaidcore Is The Only Trend You Need To Know This Summer

The mermaidcore aesthetic has taken over the internet and the fashion industry is fully embracing it.

May 10, 2023
in Fashion, Style
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The Little Mermaid (2023)

From Ariel’s spectacular wardrobe to the melodic soundtrack, “The Little Mermaid” has become an indelible part of popular culture. As the movie’s release date approaches later this month, the online buzz is constantly rising, thanks to the premiere and newly released teasers. The mermaid fever has quickly spread to the world of fashion as well, with many fans hoping to copy Ariel’s signature look. This suggests that swimwear with mermaid motifs, bright designs, and blue tones will have a major momentum this summer.

FASHION

Mermaidcore is set to become the dominant style in 2023, especially considering that spring and summer are right around the corner. The search data compiled by Google reveals that the number of people searching the internet for various terms associated with mermaid fashion has skyrocketed all around the world in the run-up to the premiere of the live-action adaptation of Disney’s The Little Mermaid with Halle Bailey in the lead role.

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Halle Bailey in The Little Mermaid (2023)

The sea-inspired trend, whether influenced by the film or a general fascination with mythical creatures, is here to stay and the internet is going crazy about it. The number of people searching for ‘mermaid style’ on Google has increased by 736% worldwide in the past year. Additionally, the number of people searching for Ariel’s characteristic bikini styles, has increased by 270% in the previous month.

SSENSE GLOBAL

Mermaidcore has taken the fashion and beauty worlds by storm with its ethereal and romantic allure, characterized by its use of iridescent and glittery tones, as well as the traditional color palette of pinks, purples, and blues. Shells, corals, and waves are all dominant symbols that are associated with the term “mermaidcore,” as well as the other beach and water-related motifs including sea stars and fish.

The trend has elevated creativity to new heights and it’s all about captivating and seductive pieces, from long mermaid skirts to shimmering crochet crop tops. It can be effortlessly incorporated into your everyday style, whether you choose to go all out with a full ensemble or simply accessorize with pearl necklace. Discover our top picks for mermaid-inspired fashion, accessories, and jewelry that will have you channeling this effortlessly chic vibe of the season.

 

       

All-Over Sequins

The quintessential mermaid feature happens to be the perfect choice for any festive occasion. The runways have seen its fair share of siren-inspired fishtail gowns and all-over sequins. From Paco Rabanne and Nina Ricci, to emerging brands such as Nensi Dojaka, the trend of all-over sequins is dominating the resort 2023 collections.

      

     

Blue Color Palette

The era of Barbiecore and overwhelming hot pink hues has reached its saturation point and fashion enthusiasts are now gravitating towards the cool and calming blues. A wave of aquas, ceruleans, and cobalts will be dominating this summer wardrobes and designers are already experimenting with that slice of the color wheel.

Beach Vibes

A playful nod to the oceanic theme, perfect for a beach getaway, the style includes use of seashells, sea glass, and pearls. The clothing items inspired by or crafted from beachcombing finds are also making their way into the realm of ready-to-wear fashion. For a more understated nod to mermaid fashion, opt for halter tops and dresses instead of going all out with a shell top, reminiscent of Ariel’s iconic look. These pieces effortlessly capture the essence of the season, embracing a color palette of lush greens, serene blues, and shimmering iridescence.

            

Crochet

The popularity of crochet will continue into the following season with crochet matching sets and accessories to get us through the summer. With fishnet knots and seaside-inspired colors, the attitude is more nautical than boho.

RELATED: The Rise of “Barbiecore”

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