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Paris Fashion Week SS24 Spotlight: Allure of Magda Butrym

Magda Butrym Srping Summer 2024 collection showcased in Paris marries slavic sentiment with the designed effortlessly elegant design lines:

October 16, 2023
in Lookbooks, Paris Fashion Week, Spring Summer 2024 Womenswear
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Magda ButrymAs Paris Fashion Week Spring Summer 2024 season wrapped up, Magda Butrym‘s Spring Summer 2024, collection beautifully stood out. This time, diving deep into her roots, Butrym has created a collection that draws inspiration from ancient Slavic influences and goddesses. “Slavic Chic” marries past and present, blending the often forgotten techniques of Slavic craftsmanship with modern design elements. This mixture gets its spotlight in the collection’s detailed lace, crochet, and knitwear moments.

Magda Butrym design lines celebrate the echoes of vintage Polish interiors that have been thoughtfully reimagined, embedding history into each garment’s very fabric. Central to this new collection is a portrayal of purity and luminescence, often associated with goddess like figures present throughout early Slavic culture. This essence is captured in the soft white hues dominating the collection, a palette reminiscent of an untouched canvas. These whites are beautifully offset by subtle, cloudy neutrals, but also stark black, cream, and mushroom brown, with occasional vibrant bursts of red and baby blue adding depth to the colour story.

Magda Butrym Magda Butrym Magda Butrym

Paying homage to the brand’s legacy, Magda’s signature rose symbol delicately finds its place throughout the collection. Whether in the form of prints, meticulous embellishments, or intricate 3D designs, the rose remains a cornerstone of the Magda Butrym brand DNA.

Throughout any Butrym collection, one thing is certain the design lines boldly embrace femininity. This time her emphasis on the hips is especially notable in bell shaped dresses and cinched waist leather coats. Fluid silhouettes ensure that each piece remains both distinct and effortlessly wearable. The collection’s breezy nature is attributed to airy cotton poplin dresses and innovative tailoring in stretchy jersey wool.

RELATED: Browse Spring Summer 2024 Ready To Wear Collections

In collaboration with Heven, led by Breanna Box & Peter Dupont, a standout piece emerged: “The Glass Dress.” Breanna Box reflects on the collaboration, noting, “We wanted to make the roses wet, as if after the rain. It reminiscent of growing up in a flower shop, always surrounded by the fierce beauty that reminds you to handle with care after pricking you with a thorn.” This glass rose on the gossamer mousseline dress effortlessly merges Heven’s craftsmanship with the symbolic resonance of the rose and the designer’s sentiment.

Magda Butrym

Magda adds: “Slavic Chic is more than just fashion; it’s a narrative of dreams, simplicity, and authenticity. It’s our heritage reborn in modern form.” One thing is certain, Butrym has once again offered a collection that tells a story, infused with her signature elegance.

Discover more of the collection in our gallery:

View Gallery 28 images
Tags: PFW
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