ROTATE‘s Pre-Spring 2024 collection presents us with a captivating journey around the world, chasing the winter sun. It dances between extremes, capturing varying colors, senses, and emotions of winter globally. The collection transitions from icy European winter hues to the warm sunset tones of the southern hemisphere, balancing sophistication and vibrant energy. Oversized blazers with ultra-feminine details, rich black sateen suiting with lace, and denim with sequins and tassels exemplify the collection’s dualities. It also features late 90s and 00s influences, with low-rise silhouettes, seductive lingerie separates, and a refreshed focus on denim in stretch material and crisp cotton.
ROTATE Pre-Spring 2024 is both rebellious and exciting, challenging traditional fashion norms and provoking a sense of adventure. It appeals to the ROTATE global community’s diverse tastes and encourages a spirit of exploration. The collection includes a 15-piece capsule for Eid al Fitr, exclusive to limited retailers, celebrated with an in-store pop-up on March 23. Available online and with select retailers from January 10, 2024.
