
Georges Hobeika presents the Spring Summer 2026 Couture collection titled L’amour, centering the season on love as a force that defines human existence. The collection frames love as something learned through giving and understanding, guided by a simple philosophical exchange that links creation, affection, and meaning. This idea establishes the emotional ground of the season.
COUTURE COLLECTIONS
The collection reflects on the experience of loving deeply, when separation between self and other dissolves. In this state, awareness sharpens and connection becomes unavoidable. Georges Hobeika treats love as an act that exposes vulnerability, revealing a human condition shaped through closeness and openness. Love appears as a state that requires offering oneself fully, without withdrawal.


L’amour presents love as action. It directs attention to what love demands beyond feeling. It insists that understanding must leave the confines of thought and appear through behavior. Hands, choices, and presence carry meaning. Georges Hobeika frames love as something practiced through daily gestures that shape how one encounters others.
The collection values repetition as essential to love. Love appears again and again through gestures exchanged between people. These gestures range from expansive to restrained, yet each carries equal weight. Tenderness becomes a deliberate response shaped through attentiveness and willingness to engage. The collection treats these acts as necessary expressions of humanity.


Human encounter runs throughout the narrative of the season. Those close by, those encountered later, those connected through harm or failure all share the same question of existence. Answers emerge through gaze, presence, and openness. Georges Hobeika frames these encounters as moments that affirm shared human bonds through recognition and care.
The collection acknowledges fatigue and doubt as part of lived experience. Love persists through these states as an active choice. Georges Hobeika presents love as something sustained through effort, even when energy wanes or reassurance disappears. This endurance gives rise to grace, defined through continued willingness to reach outward.

















