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Jennie Teases Official Release of “Less than a LOVER”

The first visual preview reveals Jennie’s leading creative role across the song and accompanying video.

July 20, 2026
in BLACKPINK, Music
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Jennie "Less than a LOVER"
via Instagram, @jennierubyjane

Jennie has shared the first teaser for the “Less than a LOVER” music video, bringing the song closer to its official release. Audiences have already heard the unreleased track during several of her recent solo festival performances, though Jennie has yet to release a complete studio version.

MUSIC

She first introduced “Less than a LOVER” through her live sets, performing it at Governors Ball, Open’er Festival and Roskilde Festival. These appearances gave audiences an early opportunity to hear the song and allowed it to gain recognition before its formal arrival. Fans began following the track through live recordings and festival coverage while waiting for an official version.

The new teaser marks the next stage of that rollout. It gives “Less than a LOVER” its first visual preview and confirms that a music video will accompany the song. Jennie receives three central credits in the preview: “Directed by Jennie,” “Written by Jennie” and “Music by Jennie.”

via Instagram, @jennierubyjane

The credits also place her authorship at the center of the announcement. Rather than introducing the project through extensive production details, the teaser presents Jennie as the main creative force behind every element revealed so far.

Jennie wrote “Less than a LOVER” with summer in mind and introduced it through performances at Governors Ball, Open’er Festival and Roskilde Festival. The first music video teaser now begins its official rollout and foregrounds her credits for direction, writing and music.

Tags: blackpinkjenniemusicmusic releases
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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