• Latest
La Terra di Neena Presents Olive Oil and Home Goods Line

La Terra di Neena Presents Olive Oil and Home Goods Line

April 8, 2025
Jordan 1 Baroque Brown

Air Jordan 1 High OG Baroque Brown Releases September 9

September 8, 2025
Carhartt WIP Introduces FW25 Through Stories of Everyday Life

Carhartt WIP Introduces FW25 Through Stories of Everyday Life

September 8, 2025
SUPREME

Supreme and Y’s by Yohji Yamamoto Reveal Fall 2025 Capsule

September 8, 2025
Kareem Abdul-Jabbar

adidas Originals and Wales Bonner Honor Kareem Abdul-Jabbar

September 8, 2025
Lady Gaga and Tim Burton Bring “The Dead Dance” to Wednesday

Lady Gaga and Tim Burton Bring “The Dead Dance” to Wednesday

September 8, 2025
Urs Fischer

Urs Fischer Brings After Nature to Gagosian Rome

September 8, 2025
Acne Studios Expands Camero Bag Line with New Styles

Acne Studios Expands Camero Bag Line with New Styles

September 8, 2025
Cynthia Erivo

Cynthia Erivo is the Face of Mulberry Roxanne Collection

September 8, 2025
Saint Laurent Introduces Icarino Bag with Hailey Bieber and Rosé

Saint Laurent Introduces Icarino Bag with Hailey Bieber and Rosé

September 8, 2025
NO/FAITH Studios Brings Melancholic Aesthetic to PUMA Talon

NO/FAITH Studios Brings Melancholic Aesthetic to PUMA Talon

September 8, 2025
UGG Partners with AMBUSH for Capsule Collection

UGG Partners with AMBUSH for Capsule Collection

September 8, 2025
Sticker

Sticker Guide: Die Cut vs Kiss Cut and How to Choose

September 8, 2025
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
No Result
View All Result

La Terra di Neena Presents Olive Oil and Home Goods Line

With laser-engraved canisters and tin-inspired objects, La Terra di Neena reimagines olive oil as a tactile design experience.

April 8, 2025
in Design, Events
0
Share on FacebookShare on Twitter
Crosby Studios
Photography by Lorenzo Piovella

During the opening days of Milan Design Week 2025, Crosby Studios founder Harry Nuriev and CMO Tyler Billinger unveiled their latest venture, La Terra di Neena, a brand that fuses artisanal olive oil with sculptural home goods. Launched through an immersive installation at Capsule Plaza’s third edition at Spazio Maiocchi, the project bridges agriculture, design, and personal heritage. Drawing from a family-owned olive farm in Roccalbegna, Tuscany, the brand signals a shift for the creative duo, grounding their practice in seasonal production, sensory design, and a personal relationship with place and heritage.

DESIGN

Named after Billinger’s mother, Neena, the project began four years ago when Billinger’s Italian family acquired a 130-acre olive grove. What started as a seasonal gathering soon became a full agricultural commitment. Together, they restored the terrain, became certified olive growers, and built a culture of harvesting that brings together their international community of friends and collaborators. This year, La Terra di Neena releases its first batch of certified organic extra virgin olive oil, debuting as a design experience.

Crosby Studios
Photography by Lorenzo Piovella
Crosby Studios
Photography by Lorenzo Piovella

The installation at Capsule Plaza centers around 200 chromatic, laser-engraved olive oil canisters displayed alongside objects that push the boundaries of home goods. Sculptural candles and vases reference dented tin cans; glycerin soaps are cast with olives and branches; mirrored dishes reflect the raw materiality of the harvest. A standout chair, made entirely from unused cans from the previous season, captures the project’s ethos of transforming the residue of production into contemplative design.

Photography by Lorenzo Piovella

What distinguishes La Terra di Neena is not just its cross-disciplinary form but its resistance to mass production. “We produce only what the land naturally yields,” says Billinger, who oversees the creative direction. “Our olive oil isn’t made to meet demand, it’s made to reflect a specific place, season, and way of working.” This philosophy extends to the product’s packaging, which is treated not as disposable, but as collectible.

Photography by Lorenzo Piovella

For Nuriev, the collaboration is a natural extension of his ongoing exploration of Transformism, a concept that treats design not only as material manipulation but as a way of reimagining overlooked or discarded forms. “Whether it’s an old sofa or a neglected olive tree, I’m always interested in giving objects new life,” he explains. “This project is as much about how we live and work together as it is about what we create.” The duo’s dynamic as both life and business partners gives the brand a sense of sincerity and purpose rarely found in conventional retail stories.

Photography by Lorenzo Piovella

La Terra di Neena’s launch also serves as a quiet statement on slowness and physicality in a hyper-digital world. “We’re releasing in person first because we want people to hold these objects, to smell the oil, to understand it as a living thing,” says Billinger. “Before it becomes a scrollable image, we want it to be something real.” Amid a design week filled with visual spectacle, Crosby Studios’ installation draws attention through its quiet focus on meaning over scale.

View Gallery 13 images
Tags: Crosby Studiosdesigneventsharry nurievMilan Design Week
Anastasija Pavic

Anastasija Pavic

Related Posts

Urs Fischer
Art

Urs Fischer Brings After Nature to Gagosian Rome

September 8, 2025
Sticker
Design

Sticker Guide: Die Cut vs Kiss Cut and How to Choose

September 8, 2025
Anja Gockel
Berlin Fashion Week

The Colourful Search for Happiness: Anja Gockel Spring Summer 2026 Collection

September 5, 2025
Fashion Awards 2025
Events

British Fashion Council Announces Fashion Awards 2025 Nominees

September 4, 2025

dscene

Subscribe To Our Newsletter

DSCENE

DSCENE is curated as a daily art, design, fashion & lifestyle destination. DSCENE is non-for-profit fashion and culture basis organization which aims at further development of research on DSCENE values, as well as on providing educational services. Home of magazine editions DSCENE and MMSCENE – Click for more about DSCENE and for our Terms of Service.

Subscribe Our Newsletter

© 2024 DSCENE Publishing. All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.