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Charli XCX Partners with Converse for Holiday Campaign

Charli XCX partners with Converse for a festive campaign, debuting knee-high All Stars and celebrating self-expression with a playful holiday twist

October 28, 2024
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Charli XCX Converse
Courtesy of Converse- Charli XCX Partners with Converse for Holiday Campaign

Charli XCX has officially partnered with Converse, marking an exciting new venture for the British pop star. Known for her bold style, Charli brings her influence to the world of footwear with a holiday-themed campaign. She shared the announcement on Instagram, posing by a fireplace where Converse All Star knee-high boots replaced traditional stockings, adding a whimsical touch to the scene.

SNEAKERS 

Her campaign features festive red accents, including twinkling lights, complementing the holiday vibe. Charli can be seen unboxing Chuck Taylor All-Star sneakers. Speaking about the collaboration, Charli expressed her excitement: “I wear my Chucks so much they have holes in them, so I was really excited to work with Converse so I could get a new pair. They’re iconic.”

This partnership places Charli XCX among a celebrated group of collaborators, including Billie Eilish, Tyler, The Creator, pgLang, and Isabel Marant. Known for working with influential creatives across music, fashion, and sports, Converse aligns perfectly with Charli’s expressive persona, making this collaboration feel natural and exciting.

With more projects hinted at in the coming months, the holiday campaign offers a glimpse of what fans can expect. Converse, with its legacy of creativity and individuality, finds a dynamic new voice in Charli XCX, adding another layer of relevance to the brand.

The collection is now available at select retailers and online, just in time to get into the holiday spirit. Charli’s partnership not only emphasizes her evolving influence in fashion but also showcases Converse’s commitment to collaborating with diverse cultural figures, continuing its legacy of blending classic styles with modern expression.

Tags: conversesneaker releasessneakers
Anastasija Pavic

Anastasija Pavic

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